Today is October 31st. It’s Halloween, and everyone in our office is dressed up in festive costumes. The mood is happy and bright — but not just because of the Holiday.
Here at CBD Choice, we’re also proud of what we’ve done in the past month to give back to our community, to raise awareness, and to help fund research for one of the most important causes out there: fighting breast cancer.
As you know, October is Breast Cancer Awareness Month. And over the last 31 days, we at CBD Choice have been doing what we can to get the word out, raise awareness of this important cause, and to make a positive impact in our community, all under the banner of #CBDGoesPink.
The jury is still out on whether and to what extent CBD might help with cancer treatment, prevention, and related symptoms — but this is a cause that goes beyond our business or any individual treatment. One in eight women will be diagnosed with breast cancer in their lifetime, and we at CBD Choice are dedicated to doing what we can to raise awareness and help fundraise for life-saving research.
For starters, we’ve all been wearing pink in the office as a symbol of our commitment to the cause. It’s a small thing, we know. But it’s one that’s helped all of us to remember our company’s values and our shared commitment to bettering the world around us — both through spreading awareness of CBD’s potential health benefits and through grass-roots engagement with our community.
More concretely, we’re pleased to have provided financial support to breast cancer cure research. Customers using our ‘CBDPINK’ coupon this month not only saved a bundle on their CBD oils, CBD capsules, and other treatments — they also contributed to this important cause, with a portion of their purchases going towards funding breast cancer research and recovery programs. Our sincere thanks to all our users who helped us in this effort. Know that you made a positive difference in this important fight!
We also participated in a number of community events, including the Making Strides Against Breast Cancer Walk. Making Strides is a truly massive network of breast cancer awareness and fundraising events. The organization is an official offshoot of the American Cancer Society, and each of its walks attracts thousands of participants across the country.
We participated in the Los Angeles Making Strides Walk, which occurred on October 19. This walk alone raised over $250,000, all of which goes towards groundbreaking cancer research and towards crucial patient services — like providing free rides to chemo, housing near treatment centers, patient support helplines, and much more. This is a truly important cause, and the show of community support was both uplifting and humbling.
We all came decked out in our CBDChoice pinks, and we were surprised by the number of people who stopped to chat with us about CBD — to share stories of how it has helped them and their loved ones, to ask questions about developing research into CBD oil benefits for a range of conditions, or simply to thank us for coming out and joining the cause. This is a truly passionate, engaged, and welcoming community — one that CBD Choice is proud to rally with.
Although October and Breast Cancer Awareness Month 2019 are over, the fight continues. We’ll no longer be wearing our pinks into the office on the regular, but CBD Choice remains committed to the cause and to making a positive difference in our communities. We have a range of events planned for the coming months, and we can’t wait to share them with you.
Thanks again to everyone who helped us make a difference this Breast Cancer Awareness Month, and for making our efforts a smashing success. We’re proud to be doing our part to contribute to a healthier and more harmonious world, and we’re honored to have built such a caring and supportive community.
From the bottom of our hearts, thank you for joining us in support of this important cause.